Common Ground was co-founded as a partnership between Daniel & Matthew, both highly experienced and driven digital marketers and business people who shared a vision for what a digital marketing agency could and should be. As an agency, we’re excited to be building a growing team of passionate digital marketers who share our values and ambition to be world-class in what we do, consistently offering SMEs the best digital marketing services around, reflected in the results we achieve.
We believe digital
marketing can be
As business owners ourselves, we believe in taking a commercial approach to our clients’ projects too — only offering services and expertise that will actually help your businesses grow. For us, it’s not about lengthy documents and endless analysis, it’s about understanding your business and giving you the knowledge, tools and support with implementation you need to move forward and get results.
Ultimately, we measure our performance by your success, because that’s what you’re appointing us to do.
How we work
We do things differently. The way we work means we hold ourselves to the following standards in every single client project. No compromises. We believe this is the way to do it right, so it’s the only way we work:
Experts leading client projects
We guarantee that you’ll have senior team members leading your project and heavily involved in day-to-day delivery. It’s the only way you’ll get the expertise you’re looking for, and the best way for us to develop our junior staff too
We don’t just focus on individual tactics. We create clear, effective digital strategies that tap into why we’re doing what we’re doing, so we can determine clear steps and actions that will get you results
In digital marketing, algorithms, tactics and strategies can change hundreds of times a year — Working at the forefront of the industry, we’re aware of trends and changes and amend our approach accordingly
Every action we take has a measurable return. We only focus on work that will actually improve your performance and help grow your business. We operate as a profit-first company, and that approach is something we bring to our work for clients
We are incredibly open about the work we perform for you. As a client, you will know what we are doing, when and why. And, if you don’t understand something, we’ll explain it in plain terms so you do — There’s no dark arts about what we do
While all of our projects are bespoke, we follow a defined process which helps us work most effectively and which we know will deliver the best results
A will to win
We have a passion for being the best at what we do, building a successful business and delivering results that outperform other agencies
Achieving exceptional results
We’re not satisfied unless we consistently exceed our client expectations and redefine what they believe is possible through digital marketing
Being better today than yesterday
We never stand still, we’re continually improving through constant testing, challenging and learning, and supporting each other’s growth
”Common Ground really know their stuff and have the knack of making the complex digital marketing arena accessible and relevant. They also get the commercial part of doing business. I’ve no hesitation in recommending them.James NethercottMiele UK – Head of Marketing
”Working with Common Ground has been a pleasure, their work is always of an incredibly high standard. They have a great attention to detail, never miss deadlines and are hugely reliable. They know their craft incredibly well and I would happily recommend them to anyone looking for incredibly experienced and knowledgeable, technical SEO resource.Kirsty HulseManyminds - Founder
We are passionate about what we do and truly believe in what we have to offer our clients, and our team
Personal & professional accountability
Both as an agency and individually, we provide an environment for success and self preservation through team accountability — everyone can have an impact
Not only do we conduct the work that we say we will, but we educate our clients as to why we are doing it, and the benefits that it has
Meet Our Team
As an agency, we’re nothing without every single member of our team. We might come together with different backgrounds and specialisms, but our Common Ground is a shared ambition to be world-class in what we do, a focus to deliver exceptional results for all of our clients, and a drive to hold ourselves and each other accountable — to be better today than yesterday.